With the rapid development of society, people's desire to quickly catch up with the community has led to increasing pressure on people. Especially in today's new crown pandemic, the global incidence of anxiety and depression has increased significantly. According to the latest report of the World Health Organization, the areas with the most severe deterioration of mental health are often the most severely affected. Of course, in early 2022, parts of the United States will gradually resume social interaction, which makes people with mental problems even more afraid of a sudden increase in social activities. And these facts happened are a massive challenge for neurodiversity people.
So what is the neurodiverse person? Which is the brain behaves differently than most people in society. When our behaviour or cognition is different from most people's, it will seriously affect our mood and the attitude of others towards us, which dramatically affects human mental health and emotions.
In the initial brainstorming of new drawn, the biggest problem I faced was that it is difficult for most neurodiversity people to learn new things. And it is even possible imagination that some of them think that it is very troublesome to learn on software, New Drawn App may stop downloading at the app store. Because new attempts will make some neuro-diversity people feel anxious and uneasy.
Despite facing all kinds of problems, I designed this software with the initial purpose in mind: the new drawn app is an app designed to help neurodiverse people adapt to social changes and help them better deal with life encounters problems and difficulties. At the same time, needles help the parts that make them particularly benefit their lives and society. I have to say that with the rapid development of science and technology today, many new technologies and creations cannot be used and understood by everyone. New drawn is also a good learning resource to help people better understand new technologies and help people more easily. of living in society. For example, we'll have classes that teach people how to use social media to post their work, and we'll have simple life classes like how to surprise family members for their birthdays easily. At the same time, we have invited many well-known speakers in the industry to help us promote and speak so that people are full of hope in life and motivation to learn.
The second is the appearance of this software. The red theme encourages people to be more interested in new drawn. At the same time, the page layout is simplified, without any advertisements and redundant functions, so that each icon is easy to understand and use.
New Drawn App helps neurodiversity people reduce anxiety and puts organized skills in front of them, making it easy to plan festivals, socialize with new technology, and communicate between companies and families.
I hope that everyone who has the opportunity to use the new drawn app to improve themselves and self-confidence so that they will not be afraid of the unknown in life and work, but more dazzling and handy.
At the AIGA design conference 2015, David Delgado and dan goods showed us their art form, fascinated by creativity and expression. In the video, they show that JPL (NASA's jet propulsion laboratory) David and dan are working on developing creative ways of communicating. For example, they mention: that when you think of a stage, you don't think of the audience sitting under the stage and watching. It's the audience. Being in the center of the stage, surrounded by actors and performers, the 3-dimensional performance effect made me think of our senior show project. We let the audience understand the designer of the work in front of me and her design works. Intention and purpose. So that the audience remembers the uniqueness of this designer. In JPL's designs, they communicate the wonders of the universe through various mediums, from unique jet sculptures, and sound-filled sculptures, to traditional graphic designs, where they show people the wonders of space and the universe. The most significant part of their design is connecting the far reaches of space to everyone. We are made of a single atom from the critical bang years ago, so we can feel every physics this universe brings and spiritual changes. Their works make us feel the universe better, and they let us see what the universe has brought to human beings. Likewise, as a graduating designer, creative and purposeful thinking is critical. For example, how can we positively impact society through our design, or what do we want to make people have a better experience? As that dan introduced at the conference, we have to start with what we are interested in and then find our interest so that more people can understand and like this field through design. Second, I think it's crucial to never be shy about expressing your crazy ideas that have the potential to change the world and the way people think about things. One of the responsibilities of a designer, whether in art or otherwise, is to help people see the world in new and unexpected ways. Just like the work of Jet Propulsion Laboratory, they still have a lot to learn and discover. Still, mystery and understanding are often the beginning of people's exploration of an unknown thing.
And if designers can create more seeds of curiosity for people so that people have better motivation and desire to understand the world, this is also a wild idea that can be realized.
In the "Bottles, Comets and Museums of Awe" session, what I learned is that design comes from coming up with ideas and constant practice to make them come to life while designing to create an atmosphere for the user that stimulates the user to relearn and deepen understanding and curiosity about products and services.
I was very impressed with that 'dry ice' experiment that Goods did at the end, which visually showed us how we are made of atoms. It was also a moment of awe because they, as designers, have professional design skills. Still, at the same time, they are also very knowledgeable and passionate about their field of study. Those are the critical part we should learn as a designer.
NASA’s David Delgado + Dan Goods at 2015 AIGA Design Conference: Bottles, Comets + the Museum of Awe. (n.d.). www.youtube.com. Retrieved April 4, 2022, from https://www.youtube.com/watch?v=7E8gNjjC1g4
Simon Sinek taught me the importance of this golden circle. When I look back at the missions and stories of those successful brands, there are many similarities in their growth process. When a company and a founder know what they want and why it is equivalent, which means they mastering one of the secrets of success. People's beliefs are more important than having capital. As a designer, this reminds me that the professor asked us to find and determine our value and design principles based on our weight in class. This is the same reason. When we clearly remember our original intention as a designer and why we want to be a designer, this will affect our design works and pass our ideas to everyone who watches and uses the product.
On the other hand, I learned how to use 'what' 'how' 'why' to communicate with others or show my design works. When we introduce our work to others or lead the company's brand culture through designing, these are all important tools. We have to start from what we believe. We want to achieve essential goals, and what kind of experience do we want users to have. This is very important. As designers, our thoughts and actions directly affect users' perceptions and experiences of products and brands.
I am making a poster for my conference project, which gives me a lot of inspiration. I want to use the poster to show the client that our conference is professional and show the detailed client information about our conference. This is my purpose, and why I am holding this conference: to let more people know about neuro-diversity people and help them have a better web browsing experience. According to this, I can ask many questions about my work, whether I have realized these things I believe, and what customers will get.
Resources: Ted Talk from Simon Sinek
99% invisible at TED showed me the design principles of the national flag. Before watching this video, I did not associate the flag with the design. As an international student, I have seen too many national flags, most of them showing the country's story and background. After watching this video, I realized that every city has a national flag of every city, and every state has a national flag of every state. Banner studies opened my eyes. The design principles of flag are similar to logo design, such as use meaningful symbolism. When designing a logo, a good logo can show the company's culture and mission. It has many symbols and meanings. Secondly, the similarity between flag and logo design is 'distinctive'. When a designer is designing a logo, the good logo should be easy to remember that it is necessary to ensure the uniqueness of the logo. The same is true when designing the flag. Because it represents a city, and its uniqueness can make people fall in love with and remember this city.
Of course, the flag design is still different from the logo design because the flag represents a city, a country, and a region. I especially like what Roman in the video said, "A great city flag is something representing a city to its people and its people to the world at large. If the flag is a beautiful thing, the connection is beautiful." So the city's flag design should be kept simple so that children can easily remember and draw it, and it's best to have no lettering or seals. A better flag usually doesn't contain any word on it. However, the design of a logo cares more about whether it conveys clearly about the entire product or company. Usually, the logo design will have company's or product's name to tell people intuitively what product or company it is. Logo design has more color choices than flag design. The flag design pay more attention about simplicity, so the flag design uses two to three primary colors from the standard color set: red, white, blue, green, yellow and black.
This reminds me of the logos of the Olympic Games. They are unique, and the design of each country is unique. They not only show the national culture but also show the Olympic spirit. I am now designing a conference logo, and this video has given me much inspiration. I think the conference logo must be unique and can represent the theme of the conference. Secondly, I think the conference logo must be symbolic. It can symbolize everyone's expectations for this conference. I learned another explanation for simplicity. When we look at a flag or a logo from a distance, we cannot see the words clearly. Therefore, proper control of valuable words and appropriate fonts will bring more memory and simplicity to the logo.
I participated in the Adobe Max 2020 conference. 2020 is also my first year of learning visual communication. I am not very familiar with all software, so I want to participate in Adobe Max to find out my interest and use the Adobe series software. In the introduction, they will release many new usage methods and platforms. This is very attractive to me. As a student who will often use this software, I must understand this knowledge. What impressed me the most was Julieanne Kost's introduction of how she used Photoshop software. She demonstrates how she creates her surreal composites and shows her proven techniques for building successful composites. I learned how to use the latest Photoshop tools to select and isolate subjects, unify disparate elements, and eliminate discrepancies of scale and proportion to create believable, compelling, and impactful imagery.
I really enjoy her conference because of her explicit instruction and impressive ideas, which give me many inspirations and informative instructions. Because of the epidemic, all meetings are conducted online. For me, it helps me manage the time I attend each session. I have participated in many courses that I have to go to, which makes me like and use the adobe series of products even more. I think the reason why adobe max attracts me as a novice to participate is that they have invited many leaders in various industries to speak. I really want to know how they use this software to design. This process gave me an understanding of how to use these tools and learned the source of inspiration and styles of the predecessors. When I participated in these conferences, the display of these incredible artworks and new features opened my eyes, allowing me to continue participating in next year's Adobe max.
Another thing I learned is how to give a conference as a professional. The visual design throughout the panel shows the professionalism in design fields and the Adobe company's consistency. The video and music before the start made me realize that this is a professional and advanced conference.
Photo from Cao, Xianbei
Mike Monteiro shared 13 ways designers screw up client presentations, which made me aware of the problems I encountered when speaking or showing my design work to others. I think I am a timid person, and especially English is not my good language, I will be even less confident when I introduce my work to others in English. Secondly, I always start with an apology because I don't want the audience's expectations to be higher than their final assessment of my artwork, even though I have prepared for a long time and tried my best to prepare my design work. And I think the worst thing is that I didn't consider whether my work considers the client's time issue. I particularly agree with the Mike's point of view. Everyone's time is very precious. It is necessary to determine whether my speech makes the client's time meaningful instead of watching apparent displays.
When I am working student work in school, I will assume that my client is the boss of the company or my professor. I will think about what kind of design works they want to see and then locate my design direction based on these imaginations. Under normal circumstances, the professor will give a specific design environment, your customers, and the audience you serve.
I think the whole article has helped me too much, especially since I now need to transform from a student to a real designer. The change of identity is crucial for a senior. Because we want to try to show what you learned in school during the internship, and we should use professional language and skills to show others the abilities as a designer. The essential inspiration from this article is that when you speak, you must think about and investigate who you are speaking for, such as your customers. We need what kind of speech our customers need to hear and fully express what benefits your artwork can bring to customers. The confident expression will allow customers to agree with your views and abilities to a certain extent.
At last, we should make enough preparations for your speeches and artistic presentations, show your work confidently, and believe that the current self is the most professional. Do an excellent job of investigating your audience and making them think it makes sense to take the time to listen to the speech. I believe this is very important for all students who are about to graduate and find a job. We must practice more and cherish every opportunity to speak.
Monteiro, M. (2014, October 10). 13 ways Designers screw up client presentations. Medium. Retrieved September 28, 2021, from https://monteiro.medium.com/13-ways-designers-screw-up-client-presentations-51aaee11e28c.
Amy Wu redesigned Citi Bike for Madison Square Park in New York. Amy is a famous UX / product designer and accomplished speaker.
In her portfolio, she described the designing process of Citi Bike with a clear business goal and main audience --- "Increase ridership amongst first-time users, especially tourists," and Success Metric --- "Lift in 24-hour passes and seven day passes or know as their 'casual members'." She also includes background, timeline, and problem, which demonstrates she does a great job of showing how she works in a business setting. Specifically, she did enough research about the background of the company and the challenge that business marketing would face. From this, I learned that UX designers need to advocate for the users and help the company meet goals.
The most impressive part is that they recorded and interviewed people who used city bikes for the first time to learn more about their love and pain points. They also visited other stations in Manhattan to observe the flow of people. In her portfolio, she also uses video to clearly shows the real process. Through these investigations, they know the potential opportunities and problems faced by this design. The other most impressive thing is that Amy has done lots of research and data analysis, which providing her more clear about the design direction. She also clearly pointed out the research findings to help the team better understand the direction and goals.
After doing the research and eperiments, she created 'takeaways' and 'success criteria', which helped improve the overall design problems and the probability of success. Her design group also created 'paper prototyping' and 'usability testing', aiming more people enjoy and use the Citi Bikes. For example, they want to use a universal language to explain how the Citi Bike system works, as the photo, they use instructional illustrations to replace words.
I really love the instructional illustrations idea, but I really hope the illustration contain more brand color or more simple. Since right now it still contain lots of information, I hope the instrucation information can be expressed by simple icon. or they can provide a small QR code for instuction video link.
At the end of this project, she shows the result of her work by showing us the relaunch and post-relaunch. This project is succesful, becuase she help the company achieve the goals: after a month, the number of users increased by 14%. The result also demonstrates that she and her team accomplished the company goals and satisfied most users.
From Amy's Citi Bike project, I learned how important to learn business marketing and data analysis during UX research. Second, it is really important to accomplish company goals and also satisfy users' needs. Last, the portfolio should show the contribution, like what you help the company accomplished or what problem you solved.
The portfolio link: http://www.amywutoo.com/citibike
The designer: Amy Wu